New Delhi: Silk Mark Vanya Silk Expo 2014 by Silk Mark Organisation of India, an initiative of Central Silk Board, Ministry of Textiles, Govt. of India, has commenced in New Delhi amidst much fanfare. The Expo, designed to present the various diversified products developed by the research institutes of Central Silk Board was formally inaugurated by Dr. Kavuru Sambasiva Rao, Hon'ble Union Minister of Textiles (Govt. of India) and is open to public till January 20, 2014. The inaugural event was followed by an ensemble Fashion Show "Silken Splendour – 2014" that showcased a wide variety of the new product range being promoted by the Central Silk Board.
The grand event was preceded by a Designers' Meet aimed at sharing various diversified products developed by the research institutes of Central Silk Board with the designers and to showcase their value. It is perceived that these designers can now promote the products in national and international market which in turn can provide better value addition to the stake holders. The participating designers were provided all necessary information which can be adopted with an assurance of necessary facilitation by Central Silk Board & Silk Mark Organisation of India. Various eminent and upcoming designers including Satya Paul, Abraham & Thakore, Neeta Lulla, Vaishali, Ankita Singh, amongst many others participated in the Meet, which was chaired by Ms. Zohra Chatterji, IAS – Secretary (Textiles), Govt. of India.
"Indian silk is primarily consumed in the countries of European Economic Unions, United States of America, Middle East and Japan. The Indian silk has created a niche market worldwide and is extremely famous for its beauty and elegance." said Mr. K. Sukumar Menon, CEO, Silk Mark Organisation India. "The Silk Mark Expo showcases a wide variety of silk products to the residents of New Delhi. It is an extremely exciting opportunity for both the end consumers and the fashion and textiles trade professionals to witness the quality of Indian silk that makes it a premium product, much in demand around the world!"
The Indian silk world over is known for its drape fall finish and luster and has created a niche in international markets. The Indian silk clusters are unique in terms of its skill employment, craftsmanship, intricate designs, weaving techniques, technologies deployed and process adopted. The Banarasi brocades from Varanasi, the Paithani designs from Yeola & Paithan, Tie and Dye weaving of Pochampally & Sonpur, the elaborate temples designs from Kancheepuram & Dharmavaram, the unique Baluchery epic designs, the golden Muga silks of Assam, the tantalizing Tasar products from the clusters of Champa and Raipur and the irresistible Eri products from Assam and other North Eastern States have established themselves as unique to India. Most of these clusters mainly produce sarees comprising of soft silks, chiffons, crepes, satins, etc.
Post a Comment